OK… we tend to stay away from the dark underbelly of the SEO world called “black hat,” but we’re amazed that stuff like TrackBack Spam still exists today.
Most bloggers, even techie types, don’t fully understand trackback pings and their use. So, for those of you new to this “Trackback” thing, here’s a good Trackback Tutorial [...]

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Though we’re primarily an ad network and direct marketer, we occasionally are challenged with building more traditional web sales tools — like a home-grown shopping cart.
In our quest to do something different with the front-end navigation of the cart, I came across a fancy-worded type of navigation called Facet-Based Navigation.
With facet-based navigation, unlike a simple [...]

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One of the great things about being an pay-for-performance Internet marketeer and consultancy is we get a “behind the scenes” look at a lot of industries and review a lot of diverse business models.
Some of these industries are hyper-competitive, and some are newcomers to the Web.  Obviously, depending on the level of competition in a [...]

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